Department of Communication Design

Mission

The mission of Communication Design Department at School of Art Design and Architecture is to provide a creative platform for students and faculty. Where not only design education is transformed but a young resource is prepared to face the new creative global challenges.

Introduction

One of the important fields of study in visual communication, Communication design is developingswiftlyround the globe with the academic and commercial needs. There's a highly energetic and experienced faculty in the department working as a coordinated team. The students of this department have access to quality professional equipment which they are encouraged to use. This equipment not only includes cameras, graphic tablets and studio but also well-formed and maintained workstations. With constant effort and hard work Communication Design Department has succeeded to induct some good talents in creative industry.

The Department of Communication Design is an answer to the present need of the advertising industry and new media. Built on the grounds of aesthetic and ethical knowledge of the field, the Communication Design Department is training young individuals according to the demands of not only the industry of Pakistan, but also an international need for sensitive and creative individuals who add to the public dialogue of new media. The dynamic nature of this subject demands an inter-disciplinary approach that transcends the traditional design disciplines.

The Department of Communication Design is one of the seven departments of the School of Art, Design and Architecture. The department caters the latest modes of visual communication including social and interactive media, while being rooted in the tradition of the basics like photography and illustrations.

Program Offered

At the Department of Communication Design learners are taught by the industry's best professionals. It means learning from the people who are renowned in their fields. The basic focus of learning is to explore creative thinking strategies and experimentation to create new design projects spanning Communication and Graphic Design disciplines.

Communication Design bachelor programs gives conceptual and practical understanding of different design mediums including design, photography, interactive design, editorial design, illustration, packaging and print design.

The quality of practical skills that students learn at the department is recognized by professional industry associations, as well as by the Higher Education Commission (HEC). The students are encouraged to present their work through participation in industry-based competitions and events.

In the last two semesters the students execute studio assignments followed thesis project. Communication Design thesis is the culmination of design education before completing their academic course and starting a formal career in visual communication industry.

Chairperson Message

In the age digital and mass media Communication Design has achieved a significant position. We prepare students for different creative disciplines including print design, digital design, photography, editorial design, packaging and experience design with the aim to create both local and global creative resource.

With a competent and hardworking team at Communication Design Department we have successfully played our part in local creative industry. Our graduates are working in Digital Media, Advertising, Game Design, Publications, Software and Animation Houses in different cities in Pakistan. And some graduates are successful enough to establish their name as entrepreneurs and independent designers.

Soon we will be introducing latest subjects in visual communication to cater the commercial needs. Our aim to develop a bridge between creative industry and academia by including subjects like Social Media, App Design, UI and UX Design and Digital Advertising.